In recent years, many of us (myself included!) have become big fans of the Washington, DC-based fashion brand Tuckernuck. Tuckernuck sells several fashion brands in their Washington, DC Flagship Store and online, including Pomander Place, Hyacinth House, and their own Tuckernuck brand. However, as we all know, Tuckernuck’s adorable and all-things preppy fashion pieces come at a hefty price tag. However, there are so many incredible brands like Tuckernuck to become acquainted with and support, too. There are so many incredible brands out there to support, many of which are women-owned or family-owned, and have some incredible stories and why’s behind them. I’m hoping that with this blog post, you can learn something new about brands like Tuckernuck and support them, too!

It is worth mentioning that Tuckernuck’s price point can cost a pretty penny at times, which makes it unattainable to some. This blog post while focusing on brands like Tuckernuck, does share a variety of brands offering clothing at a variety of different price points – some of which are higher, equal, or lower to that of what Tuckernuck currently retails at (as of January 2026). If you’re a Lilly Pulitzer lover like myself, then be sure to check out my similar blog post: Brands Like Lilly Pulitzer, too!

*Disclaimer: Please note that this post contains affiliate links, which means that if you purchase through one of my links, then I will receive a small commission. This commission is at no extra cost to you. Additionally, this post is not sponsored, and all opinions are my own. Thank you for supporting The Pink Chickadee.*

For more preppy style & grand millennial home content, check out my Preppy Fashion & Grand Millennial Home page.

20 Brands Like Tuckernuck

1- J Crew/J Crew Factory

Founded in 1983, J Crew is a renowned American preppy fashion brand known for its classic and affordable styles with an emphasis on high quality. J Crew also brings its preppy and classic A-game at an even affordable price range via its outlet store J Crew Factory. Shop J Crew here and shop J Crew Factory here.

2- Crown & Ivy at Belk

Started in 2014, Crown & Ivy is a Belk-exclusive brand selling all-things colorful and preppy. Shop Crown & Ivy here.

3 – Vineyard Vines

Founded on Martha’s Vineyard in 1988 by brothers Shep and Ian Murray, Vineyard Vines is an all-things preppy, bright, and Americana fashion brand known for their pink whale logo that makes a splash. Shop Vineyard Vines here.

4 – Mary Square

A women-owned brand founded by Kelly Shiley, Mary Square designs bright printed clothing to inspire joy, brighten one’s day, and build confidence. Get 15% Off Your Entire Order at Mary Square with code THEPINKCHICKADEE.

5 – LOFT

Founded in 1998, LOFT is a well-known women’s wear fashion brand and sister brand to Ann Taylor that empowers women to feel their best on a budget whether in the workplace, at home, a night out, or on vacation. Shop LOFT here.

6 – Quince 

Quince focuses on bringing high-end, luxury materials such as cashmere, Mongolian wool, and linen at an affordable price point all with sustainability and using recycled materials in mind. Shop Quince here.

7 – RIHOAS

Inspired by the romance, beauty, artistry, and visual appeal of European cinema, Hong Kong-founded fashion brand RIHOAS brings their inspiration to life through their women’s wear clothing that has a vintage appeal with a sustainable vision for the future. For more information, check out my review of RIHOAS here. Shop RIHOAS here.

8 – Hill House Home 

Founded in 2016 by London native and New York living Nell Diamond, Hill House Home brings romantic and dreamy styles through Diamond’s dream to make “happy things for happy places.” Hill House Home’s most well-known garment is their Nap Dress, which I have created both a Nap Dress review for here and a Nap Dress dupe shopping guide for here. Shop Hill House Home here.

9 – Lands’ End 

Lands’ End has been proudly pioneering the way for beautiful, classic, and versatile clothing and footwear for the whole family since 1963 with size inclusion in mind. Shop Lands’ End here.

10 – Draper James

Launched in 2015 by “Legally Blonde” actress Reese Witherspoon, Draper James is a fashion brand that pays homage to the actress’s “Southern roots and personal style” and is notably named after her grandparents Dorothea Draper and William James Witherspoon. Shop Draper James on their website here and bedding + pajamas at Kohl’s here.

11 – Sail to Sable

A collection of “chic meets preppy” pieces, Sail to Sable is a fashion and lifestyle brand targeting women of all ages, sizes, and stages of life. Shop Sail to Sable here.

12 – Talbots

Dating back to 1947 as a catalog-based brand, Talbots is a preppy, New England lifestyle brand empowering women of all sizes to look and feel their best. Shop Talbots here.

13 – Mahi Gold

Family owned and operated out of Chatham, Massachusetts in the heart of Cape Cod, Mahi Gold is a womenswear brand designing pieces inspired by all-things classic, Americana, and coastal living. Shop Mahi Gold here.

14 – LL Bean

With a core belief that the more time we spend outside together, the better, LL Bean’s roots began in Maine when Leon Leonwood Bean invented the Maine Hunting Shoe in 1911. Over a century later, LL Bean is still going strong, selling the popular LL Bean bean boots, personalized canvas totes, and preppy outerwear apparel, all with its Maine roots at the heart of everything. Shop LL Bean here.

15 – Old Navy

Owned by GAP, Inc., the well-known and budget-friendly American retailer offers all-things casual and fashionable apparel, including preppy pieces at a fraction of the cost. Shop Old Navy here.

16 – Avara

Avara focuses on high quality and cute clothing with a colorful, boutique-like flair since its founding by Emily Wickard in 2018. Shop Avara here.

17 – Southern Tide 

Dating back to 2006, Southern Tide was founded in Greenville, South Carolina by Allen Stephenson as a coastal lifestyle apparel brand that honors traditions while charting its own unique course. Shop Southern Tide here.

18 – Cabana Life

Founded by Melissa Marks, a melanoma survivor, Cabana Life’s stylish and preppy pieces will take you from a day on the beach to a happy hour at sunset while keeping you protected from the sun. Sun safety awareness is a big proponent of Cabana Life’s mission and philosophy and the brand has a UPF 50+ rating, to ensure you feel great while looking it, too. Shop Cabana Life here.

19 – Jude Connally

Founded in 2010 by a busy working mother Jude Connally Zimmerman, Jude Connally is an American-made women’s fashion brand that focuses on empowering women to look great, feel great, and have easy to care for pieces that mold into their busy lives. Shop Jude Connally here.

20 – Petal & Pup

Petal & Pup’s origins begin in Queensland, Australia as a fashion brand bringing a laid-back and optimistic vibe to all of its designs at an affordable price point. Today, Petal & Pup is a popular retailer selling its designs at Nordstrom and on their website. Shop Petal & Pup on their website here and at Nordstrom here.

Wrap-Up

There are SO many incredible brands like Tuckernuck to support. Personally, I had a blast getting to craft this blog post, as it taught me some new things about some brands I already love and support but also a few I’ve admired via fellow preppy fashion bloggers and enthusiasts. Above all else, this brands like Tuckernuck shopping guide allowed me to empower and give those brands I’ve admired a nice shoutout. At the end of the day, if you walk away with one thing after reading this, it is to bring more awareness to some incredible fashion brands like Tuckernuck.

XOXO – Katie <3